Healthy. Effortless. Coastal.
Experience professional haircare trusted behind the chair in Newport Beach.

Services

With over two decades of experience, Matthew has become one of Newport Beach’s most trusted stylists. His dedication to personalized service, technical excellence, and modern artistry ensures every client leaves looking radiant and feeling confident.

Precision Haircuts

Recognized as one of Orange County’s best-kept secrets, Matthew J. Viers is known for his mastery in precision cutting. Every appointment begins with a thoughtful consultation to ensure your haircut reflects your lifestyle, features, and personal style. Whether you desire a polished and sophisticated look, something effortlessly beachy, or bold and edgy, Matthew tailors each cut with expert technique. Every service is completed with a signature blowout for that flawless finish.

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Expert Hair Color

Matthew specializes in creating radiant, multi-dimensional color that enhances natural beauty while complementing skin tone and hair texture. Using Davines and Alfaparf Milano professional color lines, he delivers vibrant, long-lasting results with a focus on hair health and shine. From seamless balayage and sun-kissed highlights to bold, fashion-forward transformations, Matthew blends technical precision with artistry to give you color that feels fresh, modern, and uniquely yours.

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Luxury Extensions

Transform your look with premium, 100% human hair extensions. Whether you’re seeking added length, volume, or dimension, Matthew customizes each application for natural, beautiful results. Certified in Keratin Bonds and Tape-In extensions, he delivers flawless blending and comfortable wear, from everyday elegance to dramatic transformation.

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Advanced Straightening & Smoothing

Matthew is highly skilled in specialized hair straightening treatments. He offers the renowned Yuko Permanent and Yuko Anti-Frizz systems—known as Japanese Hair Straightening or Thermal Reconditioning—for long-lasting, silky results. In addition, he provides eco-friendly smoothing treatments like Sweet Hair Professional, designed to reduce frizz and enhance manageability while maintaining hair health and shine.

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Professional Styling

Whether it’s for a wedding, special occasion, photoshoot, or simply the perfect blowout, Matthew provides expert styling services to help you look and feel your best. His finishing techniques ensure polished, long-lasting results for any event.

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On-Site & Special Event Services

Beyond the salon, Matthew is available for weddings, fashion shows, editorial shoots, corporate events, and private engagements. With extensive experience in beauty education, product launches, women’s expos, make-over events, and magazine set styling, he brings luxury service and artistry directly to your venue.

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Pricing

Haircuts & Styling

  • Designer Haircut & Style — $85+
  • Blow Dry & Style — $50
  • Event & Specialty Styling — $100+

Color Services

  • Single Process Color (regrowth only) — $85+
  • Color Refresher / Gloss — $40+
  • Full Highlights — $140+
  • Partial Highlights — $110+
  • Balayage — $150+
  • Dimensional Color — $110+
  • Complete Color Transformation — $150+
  • Filler / Color Balancing — $65+

Straightening & Treatments

  • Eco-Friendly Straightening (Sweet Hair + other alternatives) — $250+
  • Japanese Hair Straightening (Yuko) — $350+
  • Luxury Conditioning Treatments — $25+

Featured Products

Moisturizing Shampoo and Conditioner


Gentle cleansing with hydration and shine for daily healthy hair.

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Smoothing Serum

Frizz control, softness, and radiant polish.

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Sea Salt Texture Spray

Natural surfer texture and effortless movement.

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